Privacy Policy


By continuing your visit to our website you express your consent to such treatments. In every time you can exercise your rights under article 7 of Italian Law 196/2003.



To make our site more accessible to intuitive, and to improve in the future the browsing experience of our visitors. The cookies used on our site are of a technical and analytical. The first to facilitate the use of the Web site, the latter to collect non-personal data in relation to the way the service is used within the browser. This privacy policy sets out how Stand Up Ltd uses and protects any information that are given to Stand Up Srl when using the website. Stand Up Srl is committed to ensure the protection of your privacy. If we asked you to provide certain information to be identified when using this website, you can be assured that the information will be used in accordance with this privacy statement. Stand Up Ltd may change this policy from time to time by updating this page. You should check this page from time to time to be aware of any changes


We may collect the following information through cookies technical site:
contact information including e-mail address
demographic information such as postcode, preferences and interests
other information relevant to the investigation and / or offers to customers
For a full list of cookies we collect see the list in the section below.


We need this information to understand your needs and provide a better service, in particular for the following reasons: keeping registers. We may use the information to improve our products and services. We may periodically send promotional emails about new products, special offers or other information that we think may be interesting using the email address provided. From time to time, we may also use your information to contact you for market research purposes by mail, phone and fax. We may use the information to customize the website according to your interests.


We are committed to ensuring that your information is safe. In order to prevent unauthorized access or disclosure, we have put in place appropriate physical, electronic and managerial procedures to safeguard and secure the information we collect online.



A cookie is a small file that asks permission to be placed on the computer's hard drive. Once accepted, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system. Overall, cookies help us provide a better website, by enabling us to monitor which pages you find useful and which are not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.



Our website may contain links to other sites of interest. However, once you have used these links to leave our site, we should note that we have no control over other websites.Therefore, we can not be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.Controlling your personal information You may choose to restrict the collection or use of personal data in the following ways: Whenever you are asked to fill out a form on the site, look for the flags that you can click to indicate that you do not want to disclose your information for marketing purposes.If you have previously agreed to let us use your information for marketing purposes you can change your mind at any time by communicating via email to Not sell, distribute your personal information to third parties without your permission only if law required them. We will use your personal information to send you promotional information about third parties without having permission to do so.You can request details of personal information that we acquired through the Data Protection Act of 1998 by paying a small fee. If you want a copy of the information held thanks to communicate via e-mail. If you believe the information we have about you is incorrect or incomplete, please write to e-mail, at the address above. We will promptly correct any incorrect information.



To constantly improve and optimize our offer, we use so-called tracking technologies. To this end we use the services of Google Analytics.


Google Analytics

Google Analytics is a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses "cookies", text files stored on your computer, allowing you to analyse how you use our online content through Google. The information generated by the cookie about your use in our web (including your IP address) are normally transmitted to and stored at Google's servers in the USA. We inform you that on our website Google Analytics has been extended with the code "gat.anonymizelp ();" in order to ensure the detection of anonymous IP addresses (so called IP-masking). Therefore, at our request, Google detects your IP address only in abbreviated form, which guarantees anonymity and does not allow your identification. In the event that this website you should turn on anonymizing IP, your IP address will be abbreviated beforehand within the European Union member states or other states that have acceded to the European Economic Area. Only in exceptional cases the whole IP address will be sent to Google's servers in the USA and later shortened on site. Google also respects the provisions of the Data Protection Convention "US-Safe-Harbour" and is registered in the program "safe harbour" of the Ministry of Commerce. Google will use this information to evaluate your use of our websites, to draw up protocols on website activity and to provide other services relating to website activity and Internet usage. The IP address that Google Analytics moved by your browser will not be associated with other Google data. Google will transmit this information to third parties only in case there are legal requirements or to finish processing the data. Google will not associate your data with other data collected by Google. By using these websites, you agree to the processing of your data collected in the manner and for the purposes described above. You can prevent the storage of cookies through the appropriate software settings of your browser; we will notify you however that in this case could be compromised some functionality of your websites. Also you can prevent detection by Google of data created by the cookie relating to the use you make of the Web Sites (including your IP address); the same applies to the processing of these data by Google. For this purpose you can download and install the browser-plugin available at the following address.



The table below lists the cookies we collect and what information they store.

COOKIE nameCOOKIE Description
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You sesssion ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
POLL The ID of any polls you have recently voted in.
POLLN Information on what polls you have voted on.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.